1. Some useful expressions 2. Why is it important to understand your target audience? 3. Making your social media marketing more effective 4. Informing your social media marketing strategy 5. Defining your target audience 6. Key takeouts Quick Links Digital Marketing Target Audience Social Media Marketing Online Presence Content Marketing Audience Traffic
Q.1 Q.2 Q.3 Your knowledge check results Q.1 Your target audience should only ever include one clear user demographic. True or false? True False Q.2 Why is it important to understand your target audience? So you can look for a new audience to sell to on social media So you can tailor your social media marketing strategy to engage, and inspire, your audience So you can tailor your social profile to interest everyone Q.3 Beyond their demographics, thinking about when and why your target audience might be interested in your business is key. True or false? True False Good job! You've passed the quiz.